Jura X10
The professional machine for hot and cold brew specialty coffees – versatile, robust and reliable
The X10 sets new standards, bringing variety and freshness. Quite literally, because its repertoire includes an impressive 35 specialty coffees, nine of which are cold extracted. Fully automatic cold extraction is a special feature of the X10, bringing refreshing cold brews to the professional sector.
The X10's versatile functions also include longer specialties that use more water, such as americanos and lunghi. Thanks to the one-touch lungo function, these specialties are just as easily prepared at the touch of a button. In addition to the wide variety of beverages, the P.A.G.2+ grinder and the functions of the professional coffee machine also stand out. With easy operation thanks to the color display and physical buttons, the X10 is highly accessible.
The size of the X10 makes it ideal for use in the office, in self-service areas or in catering services with a daily demand of 100 preparations.
Cold brews at the touch of a button
The X10 brings a refreshing coffee experience to offices and self-service areas with its selection of cold brews. Freshly ground at the touch of a button, not encapsulated, and cold extracted. All made possible by the Cold Extraction Process developed by JURA. In this extraction process, cold water passes through the freshly ground coffee under high pressure, pulsating at a slow rate. This allows the fruity flavors to be optimally absorbed by the water, resulting in a natural and energizing cold drink.
A variety of specialties for every taste
Variety is the name of the game with the X10. Designed for ultimate indulgence, the professional coffee machine impresses with 35 coffee specialties. The repertoire ranges from coffee classics, such as espresso and cappuccino, to double coffee specialties with milk, such as latte macchiatos, and even trendy cold brews. As usual, requiring just the touch of a button, and now flowing into the cup via the central combination spout. The X10 redefines the coffee experience in open-plan offices and self-service areas in unprecedented dimensions.
Robust and refined
Form follows function – this is the motto of the X10, which is characterized by clean lines and direct user guidance. The height-adjustable spout combines hot water, milk and coffee dispensing and makes it easy to operate. The newly designed front in Dark Inox emphasizes the professionalism and timeless elegance of the automatic coffee machine. What's more, the X10 also impresses with a convenient and intuitive operating concept via the 3.5-inch display. Built into the front and complemented by physical buttons, the display emphasizes the clarity of the professional coffee machine.
About Jura
Jura Elektroapparate AG is a Swiss developer and distributor of home appliances, mainly espresso machines, headquartered in Niederbuchsiten, Canton of Solothurn. The company was founded in 1931 by Leo Henzirohs. Formerly, Jura ran its own factory, but it has outsourced production since the 1990s.
Jura today focuses on fully automatic espresso machines. This core area originated in the early 1980s. A strong focus is laid on design and there are no low-budget machines.
The espresso machines are produced by Eugster/Frismag in Romanshorn, which also manufactures machines for other brands such as Siemens, Bosch and AEG.
Jura used to be well known as a producer of other home appliances too, especially clothes irons. At the end of 2008, Jura has generally ceased distributing its ironing product range.
The automatic espresso machines are distributed worldwide. In Germany, Austria, the Netherlands, France, Sweden, Spain, Poland, Russia, the United Kingdom, the United States, Canada, Australia, South Africa and China Jura has its own distribution companies or joint ventures. This is also the case for Central Eastern Europe. Jura's brand ambassador is Roger Federer. In 2006, Jura inaugurated the visitor's centre "JURAworld of Coffee" at the Niederbuchsiten headquarters.